How to increase revenue with predictive analytics

Predictive analytics is a powerful tool enhancing the work of staff across various departments, especially sales and marketing. Predictive analytics unlocks the potential of the data organizations collect – without a way to analyze data and derive insights from it, it’s useless. But with PA, you can make sense of the data you have to make accurate predictions about patterns and behaviors in the future.

Categories

12 challenges of AI adoption

Artificial intelligence is finding its way into more industries and a growing number of companies already experience the benefits of implementing AI. Even though AI is developing and gaining more popularity, many businesses still can’t find their way with this “new” technology. Why? There’s a number of reasons why a company may fear AI implementation. [...]


Written by:

  |  

06 Jun 2019 in  Artificial intelligence

Artificial intelligence examples: Understanding your customers

Artificial intelligence has already entered a variety of fields and keeps expanding its use cases to other sectors. In my previous articles, I discussed example use cases, including those for healthcare, and e-commerce (among others), and today I want to focus on artificial intelligence examples that proved to be successful: instances of big companies starting [...]


Written by:

  |  

30 May 2019 in  Artificial intelligence

Ruby on Rails vs Node.js – which technology is better for your app?

Node.js and Ruby on Rails are two popular solutions used in web development. Both loved for their simplicity, speed of development, and easy code maintenance, they are often compared and seem to be good alternatives to Python, Java, PHP or .NET. While Ruby on Rails is based on the Ruby language, Node.js represents a "JavaScript [...]


Written by:

  |  

22 May 2019 in  Technical

What can AI do for your business?

Artificial intelligence is still often associated with Terminator-like beings and sci-fi dystopias - but AI is currently a hot topic and this trend, luckily, comes with a lot of educational value. It’s getting easier to find reliable information about AI and learn how it works, yet people tend to be distrustful towards new technologies. It [...]


Written by:

  |  

15 May 2019 in  Artificial intelligence

What are the things you must consider before implementing AI in your business?

How to prepare for AI implementation The business world is beginning to adopt AI.  Research shows that 47% of organizations have implemented it in at least one function in their business processes, compared to 20% in the previous year. Another 30% of respondents say they are piloting AI. The main sectors to have adopted AI are [...]


Written by:

  |  

02 May 2019 in  Artificial intelligence

10 famous software products that were actually built by Polish developers

Poland grew to be a popular outsourcing destination. No wonder! Trusted ranks, such as the Top Coder ranking place Polish developers among the Worlds’ best engineers. There is a number of strong arguments that support this statement. The educational background is strong, as we’re one of the countries with the highest percentage of university-educated young [...]


Written by:

  |  

18 Apr 2019 in  Business

Building the culture of freedom and responsibility

What lets companies win on the market is a competitive advantage. The fact that in some aspect, some perspective, some segment, some niche, they can deliver better products or services than anyone else.  As the world has started to change at an exponential pace, the source of this advantage has changed.  With hyper-competition, almost unlimited [...]


Written by:

  |  

11 Apr 2019 in  Business  &  People

Is Node safe? 13 Node.js safety enhancing practices

Node.js has been around for a while already, strengthening the JavaScript everywhere doctrine. It is now widely used by various companies, including some market giants, such as Uber, PayPal, and Netflix, growing to be a viable alternative to Java or PHP. But as it’s relatively easy to compare these technologies in terms of their performance [...]


Written by:

  |  

04 Apr 2019 in  Technical

Outsourcing Trends in 2019

The history of outsourcing dates back to the time of the Industrial Revolution, which took place in Europe between 1750 and 1900. Today, outsourcing is on the rise – the market size of outsourced services has comprised $ 85.6 billion in 2018 in comparison with $ 45.6 billion in 2000, as Statista reports. In the [...]


Written by:

  |  

27 Mar 2019 in  Business

How predictive models help businesses: reducing churn by more than 20% with 10x ROI

Challenge In August 2017, we were approached by one of the biggest Polish telecoms with almost 1 million customers. They were struggling with growing customer churn, which was their biggest problem, and they couldn’t prevent it due to multiple factors, including ineffective customer retention strategy, lack of essential information, and too long feedback loop. The [...]


Written by:

  |  

25 Mar 2019 in  Artificial intelligence  &  Case studies